Rolls-Royce using AI agents to help keep more aircraft flying for longer
This is the huge challenge Rolls-Royce is tackling with an agentic AI system it calls Optimiser, built with Microsoft. These engines are highly complex machines, made up of around 30,000 parts, with scores of sensors monitoring 100 parameters every 1.6 seconds, explains Matt Ley, Director of Engineering, Technology & Safety in Rolls-Royce’s Civil Aerospace division. Aircraft engines are highly complex machines with up to 30,000 parts “We have to weigh up capacity, capability, regulatory approvals and geographical challenges with logistics,” he says.
- Agent or tool
- Custom agent
- Topic
- Sales & Marketing
- Reported on
- Case study (Microsoft)
- Added
- 2026-11-11
Why it matters
Sales and marketing run on research, lists and follow-ups. Agents are starting to take on that groundwork, freeing people for the conversations that actually close deals. It is one of 613 sightings filed under Sales & Marketing on Agent Sightings (number 246 by interest), and one of 266 involving Custom agent.
How you could try it
Here is a reusable prompt, written by us in our own words, that captures the task. Paste it into your own agent or any similar agent and adjust the details to your situation.
I want an agent to do the research and drafting for this sales or marketing workflow, and stop for my approval before anything is sent.
Tip: Start small: run it once on a low-stakes example, read what the agent did, and only then let it run on real work.
Source
Read the original first-hand account on Case study (Microsoft): https://ukstories.microsoft.com/features/rolls-royce-using-ai-agents-to-help-ke…. Our summary is a paraphrase; details are in the source.
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